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Empirical Market Benchmark 2026 746 tools in the catalog

AI Pricing Index 2026: What Artificial Intelligence Really Costs

746 AI tools analysed: origin on a world map down to city level, categories, free plan rates and entry prices, calculated from sourced vendor data.

Tools analysed 746 every published catalog entry
Countries of origin 40 164 cities with a sourced headquarters
Free plan rate 54.7% 408 tools usable free of charge long term
Median entry price $20 per month, 217 tools with a US monthly price

World map: where AI vendors are based

Click a continent or country to zoom in. Inside a country you see the headquarters cities and the tools behind them. The colour shows how many tools come from each country.

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Tools per country12-45-1415-4950-149150+Cities

Source: AI Compare, headquarters per the vendor's legal notice, legal pages or company profile. 641 of 746 tools with a sourced country, 519 of them with a sourced city.

Categories: how the tools are distributed

Choose a category in the chart or legend. Below it you see its subcategories and every tool in them.

746tools in total

Subcategories of Productivity

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231 tools · 31.0% of the catalog

Assistants & workspaces87
Project management & forms22
Automation & AI agents20
Customer service & chat18
Sales & CRM15
Meetings, notes & planning14
Education & learning10
Science & research10
Data analysis & BI9
Research & knowledge work9
Data pipelines & reporting5
Legal & contracts4
Website & presentation builders4
Email assistants2
Marketing automation & CRM2

Source: AI Compare, analysis of 746 catalog entries based on sourced vendor data.

The largest subcategories

The 15 subcategories with the most tools, coloured by main category.

Source: AI Compare, analysis of 746 catalog entries based on sourced vendor data.

Cities with the most AI vendors

Headquarters by city. Click a city to show it on the world map. Some US vendors list only a registered address as their seat, for example in Wilmington or Dover, Delaware.

Source: AI Compare, headquarters per the vendor's legal notice, legal pages or company profile. 641 of 746 tools with a sourced country, 519 of them with a sourced city.

What getting started costs per month

Distribution of monthly entry prices in US dollars. Median: $20; 46.5% start below 20 US dollars.

29
< $10
72
$10-19
48
$20-29
30
$30-49
24
$50-99
7
$100-249
7
$250+

Source: AI Compare, US list price of the entry paid plan billed monthly, 217 tools.

How many plans a tool offers

Number of sourced plans per tool, including free and enterprise tiers. Median: 4.

1 plan
89
2 plans
78
3 plans
158
4 plans
198
5 plans
96
6+ plans
127

Source: AI Compare, analysis of 746 catalog entries based on sourced vendor data.

Categories in detail

Tools, free and trial rates plus median and mean monthly entry prices per category.

Category Tools Free plan Trial Median price/month Avg. price/month
Productivity 231 54.5% 19.9% $19 $48.40
Development & Code 157 70.1% 10.8% $25 $48.33
Design & Image 74 58.1% 16.2% $12 $16.58
Content & SEO 73 37.0% 47.9% $24 $36.53
Audio & Voice 59 66.1% 8.5% $16.49 $83.22
Media & Video 57 63.2% 8.8% $24 $28.85
Business & Finance 51 35.3% 27.5% $99 $97
HR & Recruiting 22 9.1% 63.6% $57 $104.25
Industry, Construction & Logistics 12 8.3% 25.0% - -
Agriculture, Energy & Tourism 10 60.0% 10.0% - -

Median: the middle value of the sorted prices, resistant to single outliers. Average price (mean): sum of all prices divided by the number of tools.

Source: AI Compare, US list price of the entry paid plan billed monthly, 217 tools.

Every figure is recalculated with each catalog update.

1

Strong concentration on a few locations

Largest country of origin: United States, with 342 of the 641 tools with a sourced origin (53.4%). The five largest countries of origin together make up 76.9%. Cities with the most headquarters: San Francisco (106), New York (20) and London (18).

2

Europe's vendor landscape

Vendors headquartered in Europe account for 169 tools (26.4%). European countries with the most tools: Germany (69), United Kingdom (26) and France (12). The free plan rate of European tools is 41.4%, compared with 54.7% across the catalog.

3

Free access depends heavily on the category

54.7% of all tools have a permanent free plan, another 20.4% offer only a trial and 15.7% are paid only. The free plan rate is highest in Development & Code (70.1%) and lowest in Industry, Construction & Logistics (8.3%).

4

Entry prices: widely spread

The median monthly entry price is $20, the mean $46.76. 46.5% of tools with a monthly price start below 20 US dollars, while 6.5% charge 100 US dollars or more. By median, the most expensive category is Business & Finance ($99) and the most affordable Design & Image ($12).

5

The US and Europe side by side

United States: free plan rate 60.5%, median entry price $20 per month. Europe: free plan rate 41.4%, median entry price $21.50 per month. The figures describe this catalog, not the entire market.

6

Many plans per tool

The median tool offers 4 plans. 56.4% of tools have four or more plans, only 11.9% exactly one. For comparisons it therefore pays to look at the matching plan rather than the entry price alone.

7

National focus areas

The clearest specialisation among the large countries of origin, Germany: 14.5% of its tools belong to HR & Recruiting, compared with 2.9% across the catalog. The heatmap above shows the pattern for all large countries of origin.

Methodology & citation

The basis is all 746 published tools in the AI Compare catalog. Prices, plans and free offers come from the vendors' official pricing pages. The entry price is the US list price of the entry paid plan; only plans billed monthly are included.

Headquarters come from the vendor's legal notice, legal pages, company register or company profile. The company address stated there counts, not the founders' origin. Tools without a sourced headquarters do not appear on the map.

Media, researchers and bloggers may use the figures freely with attribution:

Source: AI Compare, AI Pricing Index 2026 (https://www.aicompare.ninja/en/ai-pricing-index)

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