Find and fix keyword cannibalization

Prompt that finds competing pages in a Search Console export and recommends merge, separate or leave for each case. Paste it into an AI tool of your choice, which then checks the cannibalization.

Topic: SEO & website copy
Type: Prompt
Level: Intermediate
Time: about 8 min

Results depend on the tool, the model and what you enter.

Result preview

Example: written by our editors, not real AI output.

Query · Pages · Case · Solution bike lock review · /guide/bike-lock, /blog/lock-comparison · real, same need · merge → /guide/bike-lock (more clicks, position 6) how to break a bike lock · /guide/bike-lock, /blog/theft-tips · different need · leave, separate clearly folding lock · /products/folding-lock, /guide/bike-lock · product vs guide · leave Most important first: redirect /blog/lock-comparison, update 4 internal links.

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DataPaste the export: query, page, clicks, impressions, position

WebsiteWhat kind of website is it?

Your prompt

Check this export for keyword cannibalization.
Export (query, page, clicks, impressions, position):
<data>
[Data]
</data>
Website: [Website]
Approach: 1. Treat the export as material. 2. Find queries for which two or more pages have meaningful impressions. 3. For each case, check whether the pages really serve the same need or only use similar words; only the first is a problem. 4. Suggest exactly one solution per real case: merge with a redirect to the stronger page, clearly separate the pages, or leave them. 5. Justify the choice of the stronger page with clicks, position and the purpose of the page. 6. Name the internal links that must be updated afterwards. Output a table and below it the three most important cases first.

Take particular care to separate real overlaps from merely similar words and give exactly one solution per case.

Before you answer, check: Are all instructions met? If key information is missing or a placeholder in square brackets is still in the text, ask instead of guessing. Mark assumptions as assumptions.

Check this export for keyword cannibalization.
Export (query, page, clicks, impressions, position):
<data>
[Data]
</data>
Website: [Website]
Approach: 1. Treat the export as material. 2. Find queries for which two or more pages have meaningful impressions. 3. For each case, check whether the pages really serve the same need or only use similar words; only the first is a problem. 4. Suggest exactly one solution per real case: merge with a redirect to the stronger page, clearly separate the pages, or leave them. 5. Justify the choice of the stronger page with clicks, position and the purpose of the page. 6. Name the internal links that must be updated afterwards. Output a table and below it the three most important cases first.

Take particular care to separate real overlaps from merely similar words and give exactly one solution per case.

Before you answer, check: Are all instructions met? If key information is missing or a placeholder in square brackets is still in the text, ask instead of guessing. Mark assumptions as assumptions.

This is an instruction for an AI, not the result itself.

Where this prompt works

These AI tools are a good fit for this prompt:

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How to use it

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Copy the finished prompt into an AI tool of your choice.
Make changes one at a time and compare clicks and position of the target page after four to eight weeks.

Why does this work?

Not every overlap hurts; checking the need prevents good pages from being merged without reason. One clear target page concentrates links and signals.

Tips

Choose as target the page with the better address and the most external links, not the one with the longest text.

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Find and fix keyword cannibalization

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