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FLUX vs Ideogram

Side-by-side published prices, limits and sources. Not a quality ranking. The vendor page remains authoritative.

When to pick which

FLUX: FLUX from Black Forest Labs includes image and video models. FLUX.2 generates and edits images using references; FLUX 3 is a preview model for video with synchronised sound. Text or image inputs produce clips of 5 to 20 seconds; continuation of existing video produces 5 to 15 seconds. FHD output uses an upsampler; the documentation specifies 1920 × 1088 pixels for 16:9. Entry: Free plan; first paid plan: FLUX.2 [klein] 4B. Ideogram: Ideogram is a generative media platform. Studio and purpose-built apps create and edit images with Ideogram 4.0 and 4.5; the homepage also lists one API for image and video models, plus MCP for agents. Entry: Free plan; first paid plan: Plus. The deciding factors are the actual workflow and the published plan and usage terms.

Differences at a glance

FLUX vs Ideogram
CriterionFLUXIdeogram
Free accessFree planFree plan
Paid fromFLUX.2 [klein] 4B · $0.014ImagePlus · $20 / $15 / $180Month/year

Published plans by vendor

Each vendor separately. The same row does not mean the same plan. Prices follow the selected price region.

FLUX

  • FLUX.2 [klein] 4B · $0.014Image
  • FLUX.2 [klein] 9B · $0.015Image
  • FLUX.2 [pro] · $0.03Megapixels
  • FLUX.2 [flex] · 0.06 $ per megapixelMegapixels
  • FLUX.2 [max] · $0.07Megapixels
  • FLUX.2 [dev] · Not verified for this market;
  • FLUX 3 Video · $0.17second
  • Builder (model licence) · contact salescontract · Own infrastructure and running costs separate; not an API package
  • Platform (model licence) · contact salescontract · Own infrastructure and running costs separate; not an API package
  • Professional (model licence) · contact salescontract · Own infrastructure and running costs separate; not an API package
  • Synthetic Data (model licence) · contact salescontract
  • FLUX Video Upscale Precise · $0.07output megapixel-second
  • FLUX Video Upscale Creative · $0.10output megapixel-second

Ideogram

  • Free · freeWeek
  • Plus · $20 / $15 / $180Month/year
  • Pro · $60 / $42 / $504Month/year
  • Team · $30 / $20Month/year
  • Enterprise · contact salesCustom

FLUX

FLUX from Black Forest Labs includes image and video models. FLUX.2 generates and edits images using references; FLUX 3 is a preview model for video with synchronised sound. Text or image inputs produce clips of 5 to 20 seconds; continuation of existing video produces 5 to 15 seconds. FHD output uses an upsampler; the documentation specifies 1920 × 1088 pixels for 16:9.

For your own infrastructure, FLUX.2 [klein] 4B is available under Apache 2.0. Other open models have different licence conditions. The API and Playground charge by usage; self-hosting, commercial model licences and compute costs are separate. No fixed free API starter credit is specified on the current pricing and getting-started pages.

Details Visit site (opens in a new tab)

Ideogram

Ideogram is a generative media platform. Studio and purpose-built apps create and edit images with Ideogram 4.0 and 4.5; the homepage also lists one API for image and video models, plus MCP for agents.

The docs describe Ideogram 4.0 as the model for prompt fidelity, readable type, editing, and native transparency, including open weights. Ideogram calls 4.5 its edit model that keeps detail across multi-step edits. Plan tiers and credits are in the pricing overview.

Details Visit site (opens in a new tab)

Official sources

FLUX

  • FLUX pricing (docs.bfl.ai)
  • FLUX (bfl.ai)

Ideogram

  • Ideogram pricing (ideogram.ai)
  • Ideogram (docs.ideogram.ai)

FAQ

Can FLUX and Ideogram be tried for free?

FLUX: Free plan. Ideogram: Free plan.

Where are the vendors of FLUX and Ideogram based?

FLUX: BFL GmbH (Black Forest Labs), Germany. Ideogram: Ideogram, Inc., Canada.

Are FLUX and Ideogram listed in the same category?

FLUX is listed under the “Design & Image” category, Ideogram under “Design & Image.”

How many pricing tiers do FLUX and Ideogram offer?

FLUX documents 14 plans, Ideogram documents 5 plans, each with price, billing period, and included features.

Where do the price and product details for FLUX and Ideogram come from?

For FLUX and Ideogram, prices, limits, and product details are each based on the current official vendor page. Missing values stay marked as not published rather than being estimated.